July 27th, 2010 by Ahoola

This article relates to online fashion stores, but equally applies to an online store of any type wishing to sell products to a customer. There are possibly hundreds of online fashion stores that offer good products and good service, but what sets some stores above the rest?

The makings of a great online store are judged by the consumer and created by the site owner or administrator. The consumer will use certain set criteria when choosing an online fashion store in which to place an order using their hard earned cash. These criteria usually revolve around, but are not exclusive to the following list:

? Accessibility

? Security

? Price

? Service

? Knowledge

I have listed the areas in order of importance; having done this you may ask why accessibility is top of the list. The answer to this question is paramount to all online stores and businesses; if the store cannot be found then it can not be shopped. This stands as the most important factor in setting a great online store apart from an average one regardless of how good the security, price, service or knowledge of that store is.

Each and every online user will know of an online fashion store in which they can usually find the type of product they are looking for. If you cannot get your store alongside that store in the search engine rankings, or in front of the shopper through means of online or offline advertising the hard fact is that they are not going to find your store nor the great products, security, price, service and knowledge that you have to offer.

Secondly comes security; when the customer finds a store they must feel secure in shopping in that store. The greatest fear of e-commerce shoppers is having their financial details stolen or manipulated by hackers and thieves. There are no fool proof methods to ensure that a store is completely safe because hackers are becoming ever more sophisticated in the methods they employ to steel peoples financial information. However always look for reassurance including, certified site stamps from companies such as Go-Daddy and other reputable site security systems.

If a site does not look secure and reputable the shopper will leave. A good tip for shoppers is to check the terms and conditions of any site, they can usually be found in the bottom banner. Also check the ‘contact us’ page if an address, telephone number or further information is available, the store will usually be reputable. If you are on a site that has very little information in the ‘about us’ and ‘contact us’ pages it may well be a good idea to call first and check the company credentials.

Thirdly comes price; if the above two areas are satisfied, the price appears fair, the customer will not usually be overly bothered about price. This may sound odd but rarely are customers thinking about price as the number one indicator in the decision making process of whether they will purchase a product or not. It is always a good idea for online stores to play with their price point. Move the price up and move it down again, measuring the reaction to the price.

Fourthly there is service; an online fashion store that offers good service will always retain customers for further transactions, where as the store that provides flawed service will gain a customer for one sale only and then lose them forever. So in the first instance of gaining a new customer for an online fashion store service comes in fourth, but when it comes to retaining customers it jumps right to number one. Great service will make you a very happy store owner, as your customers will just keep coming back.

Finally knowledge; in online stores knowledge is not always the key to initial sales or retention of customers. Unlike in high street outlets whereby knowledge of a product or the ability of the sales staff to fill the customer with confidence is essential to the success of the customer experience. It is fair to say however that an online fashion store with a greater depth than just products it is wishing to sell will enthuse any customer or potential customer to share the information about a store with their friends through verbal communication and or social networking outlets. Knowledge is also necessary to improve the accessibility of an online fashion store. It is essential that the site be filled with relevant knowledge of the core product subject, in order that search engine algorithms find and index a site in an optimum manner.

This is a guide that I have formulated through years of personal endeavours as an e-commerce customer and an e-commerce online store owner. It will without doubt change from person to person, but the fundamentals of this guide will apply no matter what the situation.

Author:

James McAloon is the Co-founder of Excentree Eco Fashion Collections. Excentree Fashion Collections online store combines all elements of what exemplifies organic, environmentally and ethically aware clothing while attaining fresh, sharp and relevant style.

Article Source: EzineArticles.com

July 26th, 2010 by Ahoola

Taken after Miriam got into a pack of hair barrettes. :) 

Source: earthsound

July 20th, 2010 by Ahoola

July 19th, 2010 by Ahoola

A designer purse, with its unique yet elegant design and impressive quality of materials, are a great way to make a fashion statement. You can buy a designer purse according to how you intend to use it and still retaining your sense of style. There are five style choices include the typical purses, clutches, and designer tote bags. But still Designer purses remain to be the most reliable option for trendy women.

A designer purse is the primary fashion accessory this fall. In the reign of the purses with zip, it is but natural that zipper purses will make their mark. These are larger variations of the zipper coin purses, in manageable sizes. Usually with a single compartment, a fabric lining with one or more flat pockets inside, they are perfect for the times when all one wants to carry is a driver’s license, a bit of cash, credit or debit cards, and an odd key or two. Compact and extremely useful, they are the purses of choice for women, who like to zip up and move on, and make great alternatives for the young and fashion conscious.

Designer purses can be found with embroideries, embossing or prints in floral, animal and various other patterns, and even watches sometimes, to complement different types of evening wear. The embroidered and printed varieties are usually in synthetic materials, fabric or leather, and the embossed types primarily in leather or synthetic materials. These can come in different metallic and non-metallic colors in tune with the look of the purse. For a classic look, these purses could be made in expensive leather, in sober colors, and are often decorative fashion accessories in themselves.

Designer purses are usually light due to their size, and the materials they are made from, and can be as versatile as the occasion demands. They come with handles or without, or sometimes even a detachable handle. For an evening out for dinner, designer purses can be embellished or minimal, depending on the look of the garments they are carried with. Designer purses for fun parties come in fancy shapes, from a loose, soft pouch to a hard straight shape. Usually rectangular, they come in semi-circular, triangular and other shapes for those willing to be adventurous or use them solely as fashion accessories.  Designer purse is particularly appropriate because of its petite size and mix of hardware – it can be paired with silver or gold and used night or day, and you will surely get people stare.

July 17th, 2010 by Ahoogirl

Fashion apparel is continuously budding in the fashion industry in the form of styles and trends. Today each one of us has an easy access to a wide range of fashionable clothing. Be it the classic and everlasting styles or latest trends, fashion apparel is getting popular day by day.

Fashion apparel these days offers better tailored profiles and age apt clothes with a good chance to accessorize. Conformity and novelty are the two vital facts that fuel the change in fashion apparel trends. Everyone is keen on wearing something new and trendy but at the same time many also like keeping tempo with the traditional attires.

Fashion apparel manufacturers keep offering a wide series of eternal and graceful clothes, lingerie along with other accessories to the style conscious generation. With growing interest and awareness towards fashion styles and latest fashion apparel, manufacturers have seen a huge increase in demand.

Unlike in the past, today fashion apparel is designed in a variety of sizes so as to suit and flex different body shapes. They come in various designer brands and private labels. Sometimes apparel is specially designed to compliment different figure flaws.

Shopping for fashion apparel

Color and style are the two main factors that appeal to ladies when shopping for fashion apparel. Brand reputation, fit and comfort are also of equal significance. Cost continues to play another major role in every fashion apparel buy. Apart from being stylish or fashionable, the apparel needs to suit ones age, body structure and lifestyle.

Fashion Apparel makes you look trendy but accessorizing the garment is the key which helps you flaunt your positive optimistic features and hide your flaws.

July 12th, 2010 by Ahoola

Fashion and women are almost inseparable. Mostly all women tend to have the innate sense of fashion which is why they are likely to go wrong with their dressing sense. However, sometimes even the best of fashion divas tend to mess up with their clothing style. The primary reason for such fashion blunders is complete ignorance about their body type and shape.

Women need to be well aware of their figure type in order to dress appropriately and aesthetically. Every woman tends to have some positives and negatives about their body. However, with proper clothing and dressing women are able to accentuate their figure highlights and cover up their flaws. In order to accomplish this objective, women need to know what type or shape they belong to. Here are few tips that would enable women to categorize them in these figure types.

• Pear shaped women are in plenty. These women tend to be rounded that are heavier on their hips and lower part of the body. These women however do not have a broad upper portion. Rather they are lighter on their upper portion. It is therefore feasible for such women to choose particular clothing that would accentuate their upper portion and take the eyes off from their heavier thighs and hip area. In order to tone them a little, darker colors would be really great as these colors would give a slimming effect. Wrap dresses are suitable for such a structure as it tend to hide the fat on the lower part of the body. Printed shirts, tops, straight skirts and V-necks are ideal for such women.
• Apple shaped women are just the opposite of the pear shaped. This is due to the fact that these women tend to have a heavy upper body with bulky waistline and heavy bust line. These women need to be extremely careful with their shirts, tops and other piece of upper clothing. V-necks are the most suitable necklines that would really suit these women. Trendy jackets can be worn to hide tone down the waist area thereby making them look slightly thinner. Women can also go for A-line dresses that really proportionate their figure giving them a pleasing appearance.
• Petite figured girls and women are extremely short and therefore it is important to pick clothing that would make these women look taller and elongated. The most preferred types of necklines that would really suit them are the V-necks and U-necks. The fabrics used for their clothing should be flowing and extremely light in weight. Short skirts are a complete”NO” for short women as they do not possess long slender legs. Avoid flashy jewelry and accessories on the clothing as it would only make these women look out of place and a complete fashion disaster.
• Rectangle shaped women tend to have quite good figure. Some may even say they look like athletes owing to their slim built and slender appearance. Gypsy skirts, full skirts, patterns and dresses are perfect for these women.
• Hourglass shaped women have the best looking figures. They are perfectly toned and curvaceous. It is the body type that all women crave to have. These women have nothing to worry as all kinds of dresses and clothing suits them really well. Fitted jeans, halters and straight trousers tend to highlight their figure.

Author:

Keep yourself up with latest fashion with trendy clothing range and magnificent jewelry designs. Visit Accessories Magic Kingdom, if looking for latest designs at surprisingly low price.

Article Source: EzineArticles.com

July 7th, 2010 by Ahoogirl

Whenever you think of fashion schools you get the picture of students handling innumerable sketches, wrapping their dummies with the trial clothes, running around for a new design concept etc.

The students themselves are supposed to have a style and fashionable statement to supplement their work.

We all know about fashion designing and modeling taught in these schools. However, there are many that remain unknown to the majority.

Below are some of the few courses that are also offered in fashion schools-

1. Ramp choreography:

With the music on, every second on the ramp show counts. It can give the designer a great success or even break his name.

2. Fashion photography:

To capture the glamour and the appeal on a photo requires dedication, hard work and sincerity.

If you are considering fashion photography as a career choice you have to portray intricate details of design, fabric, cut and the appeal of the clothing with your work.

1. Fashion marketing and retailing:

This aspect of fashion studies deals with how the apparels reach the customer? What should be the price which assures maximum sale sand profits?

1. Fashion market research:

Nowadays due to changing trends, the market keeps on fluctuating. Researches are done to understand the need of the consumer. This aspect of the business deals in gathering data of current and changing consumer trends.

It forms a basis on which the designer can modify his work to assure good business.

Fashion schools are gaining reputation worldwide. Many students want to experiment here with their creativity to enter the glamour world of fashion.

July 7th, 2010 by Ahoola

AlexSandra’s Vintage Emporium presented the Mother’s Day Vintage Fashion Show and Sale at Tony Starlight’s Supper Club and Lounge on April 4nd, 2010.

Here’s Kristen:

1960s Mary Emeline Carmichael Bolger’s Italian Velvet Dress

From AlexSandra’s Personal Collection

1940s Purple Feather Hat by Coralie

1940s Gold Toned Choker Necklace

1980s Loopy Gold Toned Earrings

1970s Gold Toned Tassel Necklace

1960s Faux Tourmaline Bracelet by Judy Lee

1940s French Beaded Bags by Joseph

Buy prints or digital copies of images in this set at my online store.

AlexSandra’s Vintage Emporium
6726 N Interstate Ave
Portland, OR 97217
503-735-4420
www.alexsandras.com
www.myspace.com/alexsandras

Tony Starlight’s Supper Club and Lounge
3728 NE Sandy Blvd, Portland, OR 97232
503-517-8584
www.tonystarlight.com/ 

Source: javacrypto

July 3rd, 2010 by Ahoola

June 30th, 2010 by Ahoola